Logo and corporate identity for a Milanese concept bar

"Dahlia Lab" is a café-bistro near Bocconi University, conceived as a multifunctional space combining food service with retail elements, including a flower shop and an artisanal gelato counter.

The logo is therefore inspired by the brand's purposes and values, reproposing the design of a Dahlia, the plant from which the restaurant takes its name, in a stylised and geometric form.

The various internal posters, packaging and menus were designed and drawn to coordinate the Dahlia Lab graphics, which are important for clearly defining the brand identity of the business.